Objective To explore risk factors of unsafe traffic behaviors among junior high school students according to the Theory of Planned Behavior (TPB) and to provide evidence for interventions toward unsafe traffic behaviors.
Methods A TPB-based questionnaire survey was conducted anonymously in 1 495 junior high school students selected by stratified cluster random sampling method. Logistic regression models were applied to determine the risk factors and intervention strategies.
Results About 65.5% students reported unsafe traffic behaviors, 66.6% students reported unsafe traffic behavior intentions. Students' awareness degree of traffic rules, requirements of safe traffic behaviors from parents and schools, and students' self control over obeying safe traffic behaviors were critical factors of traffic behavior intentions, showing significant positive correlation patterns. And the behavior intentions were also positively correlated with the occurrence of safe traffic behavior.
Conclusion The study findings indicate that interventions toward unsafe traffic behaviors should not be limited to knowledge and attitude changes, instead, the TPB provides practical and effective approachs concerning correct behavior intention formation through the intervention in corresponding subjective norms and perceived behavior control.